Utility Dive•2 months ago
Utilities are failing to connect with customers on affordability. Data can help bridge the gap.
Key Takeaway
Utilities' increasing focus on data-driven customer engagement and affordability, driven by potential regulatory pressure, will impact rate structures, demand-side management opportunities, and the overall operating environment for large power consumers and IPPs.
AI Summary
- •Utilities are struggling with customer affordability perception, indicating potential for increased regulatory scrutiny on rates and utility operations.
- •The article suggests utilities can leverage customer data (payment history, usage) to improve outreach, build trust, and achieve better outcomes regarding affordability.
- •This data-driven approach could lead to more tailored programs, demand response initiatives, or specific rate structures for large power consumers.
- •Increased utility focus on affordability and customer engagement may influence regulatory decisions regarding interconnection, transmission, and rate cases, impacting project development timelines and costs for IPPs and large loads.
Topics
policy