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CleanTechnica15 days ago

Tesla Buyer Loyalty Drops a Ton, But Still 3rd in USA

Key Takeaway

The decline in Tesla's buyer loyalty signals a maturing and diversifying EV market, impacting future grid load growth and charging infrastructure needs for power developers and large consumers.

AI Summary

  • Tesla's buyer loyalty has significantly dropped, though it still ranks 3rd in the USA.
  • This indicates a potential shift in the electric vehicle (EV) market, with other OEMs gaining traction.
  • For power developers and large loads, this suggests a diversifying EV charging landscape, requiring broader infrastructure planning beyond a single dominant brand.

Topics

emissionsoem

Article Content

Tesla used to absolutely dominate brand loyalty surveys in the United States, and elsewhere. The vast majority of Tesla buyers said they’d buy a Tesla again or buy a Tesla as their next vehicle. However, recent research has shown that Tesla brand loyalty has dropped a lot in the past ... [continued] The post Tesla Buyer Loyalty Drops a Ton, But Still 3rd in USA appeared first on CleanTechnica .