CleanTechnica•8 days ago
Ford’s Dramatic EV Departure — Diving In
Key Takeaway
Ford's significant EV investment write-off and strategic shift indicate growing pains and profitability challenges in the nascent EV market, potentially impacting the pace of electrification and associated grid infrastructure development.
AI Summary
- •Ford is writing off $19.5 billion in EV investments and dropping certain EV plans, citing unprofitability of key models like the F-150 Lightning and Mustang Mach-E.
- •This signals a potential re-evaluation of the pace and profitability of EV adoption by a major OEM, which could impact future demand projections for grid infrastructure and charging solutions.
- •The announcement highlights the significant financial challenges and strategic shifts occurring in the EV market, influencing how large power consumers might approach fleet electrification and associated energy planning.
Topics
emissionsfinancingoempolicy
Article Content
In our latest CleanTechnica YouTube show, Steve Hanley, Larry Evans, and I discuss Ford’s dramatic announcement regarding writing off $19.5 billion in EV investments, dropping certain EV plans, failing to make money on the Ford F-150 Lightning and Mustang Mach-E, challenges with auto dealers, and plans to roll out more ... [continued] The post Ford’s Dramatic EV Departure — Diving In appeared first on CleanTechnica .